stakeholder management
Built to help you manage and engage with your destination’s most important people.
Whereabouts goes beyond the traditional CRM to organize your stakeholders, keep your team connected, and make your destination data work.
A CRM built for tourism.
Traditional CRMs give you a contact list. Whereabouts’ standard features like the People and Broadcasts apps give you an integrated platform for communications and relationship management.
Relationships travel with people, not organizations
Sarah at the Chamber. Mike who runs the kayak tours. Whereabouts helps you track your relationships with the humans behind the businesses.
- Link people to multiple organizations
- Track role changes and contact history
- Never lose a relationship when someone moves on
- See the full network of your destination's connections
Smart tags for smarter organization
Sort and categorize your Directory with tags built specifically for tourism destinations. Start with our research-backed taxonomy, then add custom tags that capture what makes your destination unique.
- Pre-built tourism tags based on traveler search patterns
- Custom tags for local events ("Blueberry Festival," "Harvest Market")
- Filter and segment for targeted communications
- Tags sync to your website and marketing channels
Activity tracking & notes
See what's been changed and what needs attention with complete activity tracking. Tag team members in internal notes and make sure nothing falls through the cracks, even if your staff changes.
- @mention team members for follow-up
- Internal notes help get important context out of email inboxes
- Filter by date, person, or type of change
Broadcasts
A powerful messaging system to share updates and resources with groups of users in your Whereabouts account. Send documents, videos, courses, and announcements to exactly the right people.
- Send messages to specific membership type or custom lists
- Share documents, videos, and training materials
- Track who's received and engaged with your content
- Schedule broadcasts for optimal timing
Ready to see your destination data differently?
Join the DMOs who've moved beyond spreadsheets and overly complex CRMs to a platform built for how tourism actually works.
